How to size images on Patreon

  • Updated

This article will detail Patreon’s recommendations for sizing images so that they display best for your fans.

You can upload images with any dimensions you’d like. We optimise your images for the web and for different devices. What follows are simply our recommendations. Do what works best for your work!

Image sizes and ratios

Below are our recommended image sizes to best display your work on members’ devices. It’s fine if your images are larger than the dimensions listed, but we highly recommend keeping the ratios listed. Keep in mind that we will optimise them for your members’ feeds and devices.

Square Images (1:1 Ratio)

Image Type

Recommended Size Ratio

Profile Image

1024 x 1024 px 1:1

Digital Product hero image

400 x 400 px 1:1

Collection cover image

1024 x 1024 px 1:1

Wider Images

Image Type

Recommended Size Ratio

Hero image

1600 x 400 px 4:1

Tier image

460 x 200 px 2.3:1

Landscape Images (16:9 Ratio)

Image Type

Recommended Size Ratio

Digital product images

984 x 554 px 16:9

Video thumbnail image

1280 x 720 px 16:9

Landscape Images (Approx. 16:10)

Image Type

Recommended Size Ratio

Image posts (Post Feed)

1500 x 900 px 1.67:1

Inline images (Post Feed)

1500 x 900 px

1.67:1

Keep it consistent

For each of the ratio groupings above, we recommend using the same image size for visual consistency. For example, if you’re using a 1:1 ratio for your “Profile Image”, it would be beneficial to also use a 1:1 ratio for your “Digital Product Hero Image” and “Collection Cover Image”, and ideally, maintain a consistent image size like 1024 x 1024 px across all of them.

Exploring ratios

While we recommend sizing your post images (gallery and inline) to 1500 by 900 px, there are some tried and tested ratios that are great for apps and the web. Because you can upload larger format images, we have included a larger version of each ratio – just know that on any screen, it appears no wider than ~1080px in the feed.

Style

Ratio Recommended Size

Taller than wide

4:5
  • 1500 x 1875 px
  • 2500 x 3125 px

Film Strip

1.9:1
  • 1500 x 789 px
  • 2500 x 1316 px

Square

1:1
  • 1500 x 1500 px
  • 2500 x 2500 px

Resizing by inches rather than pixels

It’s best practice to size your images by pixels if you’re saving for the web. That said, if you prefer saving images by inches, there is an often-used formula for converting from pixels to inches. In order to do this, you’ll need to have the DPI (or resolution) of your image.

Once you know your image DPI, do the following formula: divide the pixel dimensions by the resolution

Example:

Image Type

Pixels Size DPI Inches conversion

Image posts (Post Feed)

1500 x 900 px 72 20.83 x 12.5 inches (52.9 cm x 31.75 cm)

Other tips

Safe bets

It’s a safe bet to save images between 1500 px and 2500 px wide. Search for “Save for the web” or “Optimise for web” on your image editing software and use that feature.

High-resolution images

We do optimise post images for the web and varying devices. If you are using our Image post option, the optimised version will populate in your post feed. When patrons click on the image, the image will expand to its original uploaded size.

If you want patrons to have to access a high-resolution file of your images, we recommend uploading your images as an attachment to your posts, especially if you are adding images inline to text posts. Please note that your attachment files must be 16 MB or less

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