This article will cover the section of the creator's account titled Posts Dashboard. This is the closest thing we have to analytics within Patreon outside of adding Google Analytics to your account, which you can read about in our article on using Google Analytics with your Patreon page.
In this article below, we'll go over how many times your posts have been viewed, liked, commented on, and where your patrons are coming from.
Knowing which posts are performing well can help you identify what content to make more of. This article will take you through your Posts dashboard – a glimpse at how your 15 most recent posts compare to each other. In this article, we’ll go through:
Posts Dashboard Glossary
Your Posts Dashboard gives you an idea of your posts’ engagement. Below are the terms that you’ll find on the dashboard:
The number of times your post was seen across Patreon on web and mobile. This includes when the post is displayed on its direct URL, your creator page, and patron's home feeds.
Impressions was introduced in February 2023 as an expansion on the previous Views metric, which captured the number of people who have landed on the post's page (but did not include mobile views, views on your Patreon page, or views on someone's home feed.)
|Likes||How many patrons, or fans (if the post is public), have liked your post. Likes are a great indicator that people are finding your post.|
|The number of comments left on an individual post.|
|Traffic sources||Tells you know how patrons are finding your post’s page. Traffic sources include Patreon, Twitter, Facebook, Instagram, and many more.|
|Viewers||Lets you know if patrons versus non-patrons are landing on your post’s page. If you are finding the term “Other,” this means the viewer who landed on your page is not yet a patron. We count “viewers” as people who land on the post’s page. If you have posts locked to patrons, and it is labeled “Other,” don’t be alarmed. This doesn’t mean that people are accessing your content for free, it just means that they landed on the page post’s URL.|
Post activity card
The post activity section of the Posts Dashboard tells you how the two most recent weeks are performing. This section includes all posts you’ve published in those weeks (Tuesday through the following Monday). The current day will always be included in the week listed at the top.
You’ll find a red, down-facing arrow if your posts from the current week performed less than the week before. If your posts from the current week are performing better, you’ll find a green, upward-facing arrow.
While your Post activity section shows a summary of the two most recent weeks, the recent posts table shows more information on your 15 most recent posts. At the top of the table, you can toggle between 3 different views, that break down your post engagement in the following ways:
- Traffic Sources
Daily post impressions
This section of your dashboard shows you post impressions in graph form over the past two weeks. It’s a nice visual aid to show you which days of the week your posts tend to receive the most impressions.