This article will cover how to make a new tier/price structure for your account. Tiers cannot be repriced with active patrons on them. You will learn how to create new tiers, add existing content to new tiers, and unpublish or delete old tiers.
When you have already setup your tiers but would like to change or edit them. This article will guide you through how to delete, unpublish, and create new tiers for your patrons.
It's served you well, but the time has come to switch things up. At Patreon we believe that change is good – it’s an inevitability of being a creator. Even so, it’s not always easy to say goodbye to a Tier that’s served you well. We’ve created this how-to for retiring or repricing a Tier. Hopefully, this guide will make the transition as smooth as possible for you, and your patrons. Farewell old friend!
Please note that while our examples in this article show US Dollar ($), the information is also applicable to the currency you choose to bill in.
5 simple steps to retiring a Tier:
- Build your plan
- Making sure posts are accessible
- Unpublishing your Tier
- Deleting your Tier
- Following-up with patrons not in a Tier
Find answers to frequently asked questions about retiring a Tier in the FAQ section below.
#1 Build your plan
Not sure how they’d react?
Add a Special Offer to your transition Tier
Increasing your Tier price? Using a Special Offer as an extra incentive to patrons can be a great driving force for migrating patrons from one Tier to the next.

We recommend letting them know:
- The reason for the change
- How this change benefits them
- A timeline of when they can expect changes.
“Hi lovely Patrons,
I’m so excited to announce my new “New Tier name” Tier! This Tier will be available for you to join starting March 1st. “Retiring Tier Name” will no longer be available to join starting March 10th, and will be completely deleted on March 25th. Be sure to select one of my other Tiers before then! Special offer alert: If you join “New Tier name” Tier by March 31st you get a signed postcard from me. If you’re still in “Retiring Tier Name” when it’s deleted, you’ll still be my patron, but you’ll be a “no benefit” patron, and won’t have the same access as you currently do. Here’s how to select a new Tier: How do I edit my membership? Have questions? Thread them in the comments!” |
Note: If you're repricing, be sure to price your Tier at least $0.50 more than the current Tier. We're unable to process amounts less than this. So if you want patrons in your $5 Tier to join a higher, new Tier, be sure to make your new Tier price at least $5.50!
#2 Give your Tier access to posts
If you’re creating a brand new Tier, we highly recommend doing this step prior to publishing the Tier for patrons to join. This step is vital for ensuring uninterrupted access to patron-only posts.
- Visit the Published page of your Posts section.
- Click the Edit link on the posts you want to add access to.
- Select your new, or different Tier from the list of Tiers on the right-hand side of the Post editor.
- Save your changes.
Note: If you select the option to “Notify patrons of this change” all patrons, including those who’ve already had access to this post will be notified. We recommend not selecting this option when adding your new Tier.
#3 Unpublish the Tier you're retiring
Patrons in an unpublished Tier will still have an active membership to that Tier until they edit, or cancel their membership. You can still make posts for an unpublished Tier, until the Tier is deleted. Once you unpublish a Tier, it’s a great opportunity to turn the volume up on announcements of your new Tier, and reiterating your timeline to deleting the Tier.
To unpublish a Tier:
- Log in and visit the Tiers link of your creator page editor.
- Click Edit tier button for the Tier you’re deleting.
- Select the unpublish button at the bottom of the Tier editor.
- Select unpublish button to confirm.
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#4 Delete the tier
Once a Tier is deleted, patrons will still have their monthly payments at the same payment amount, but will be categorized as "no reward" patrons, and will lose access to posts previously accessible by that Tier. If you’ve given your patrons a fair timeline, this part of the process should be fairly painless.
To delete a Tier:
- Log in and visit the Tiers link of your creator page editor.
- Click Edit tier button for the Tier you’re deleting.
- Select the Trash can icon at the bottom of the Tier editor.
- Click the delete button to confirm that you’d like to delete the Tier.
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Please note:
- Deleting a Tier is not a substitute for cancelling a patron’s payment. Patrons can cancel their membership to stop future payments.
- If you are in our Annual memberships Beta and have a tier with active annual memberships tied to it, we advise against deleting the tier. Patrons have paid for the year, so it’s recommended you unpublish the tier instead.
#5 Message any patrons with a “No reward” status
- Head to your Relationship Manager
- Using the filters, set your Membership type to “Active patrons,” and set the Reward type to “No reward”
- Click the Message button under the filter to mass message all patrons who are both active patrons, and have a “No reward” status.

FAQ
Q: Why can’t I move my patrons to my new Tier for them?
Q: How do I get patrons to move tiers?
Q: What's the different between unpublishing, deleting, and retiring a Tier?
Q: How do I make the announcement?
Q: How much time should I give patrons?
Q: If I retire my Tier, what should I price my new Tier at?